White Label SEO Services
Agencies and consultants use this service to deliver SEO work under their own name without hiring in-house. Audits, local SEO, on-page fixes, and reports are completed and returned ready to send. Your name is on the output. Mine is not.
Project based or ongoing. No minimum volume. No lock-in. Brief by email, output returned under your name.
What White Label SEO Covers
Most SEO deliverables an agency promises a client can be handled and returned under the agency name. Scope is agreed per engagement so you only pay for what the client actually needs.
Output Under Your Agency Name
Audits, reports, and fix lists carry your agency name throughout. No third-party name, logo, or reference appears anywhere in the work your client receives.
Technical and On-Page Audits
Full site audits with prioritised fix lists, title tag and heading reviews, crawl analysis, and Core Web Vitals checks. Ready to send to your client or pass to their developer.
Local SEO Execution
Google Business Profile optimisation, citation building, and on-page local signals handled end to end. You supply the client details, the completed work is returned to you.
Content and On-Page Fixes
Title tag rewrites, heading restructures, search intent corrections, and internal link adjustments. Delivered as direct edits or developer-ready notes depending on the client setup.
No Client Contact
All communication goes through you. There are no calls, no direct emails to your client, and no mention of outside involvement anywhere in the output.
Project or Retainer
One-off projects quoted per engagement. Ongoing arrangements available for agencies with regular volume. Both run without a minimum term or exit penalty.
How It Works
The process fits around how agencies already operate. You brief by email, work is completed, and the finished output comes back ready to send to your client.
Agency Brief
You send the client details, access credentials, and a description of what needs to be done. A written brief covers everything needed to begin. No discovery call required.
Scoping
Scope and turnaround set by email before work starts. For larger engagements, a short written summary of the planned approach is shared first.
Execution
Work completed to the scoped brief. Updates go to you by email at each stage. Nothing is sent directly to your client at any point.
Delivery
Finished output returned in your preferred format, carrying your agency name. You review, add commentary if needed, and send to the client.
What You Get
The list below covers what is available across most white label SEO engagements. What is actually included is determined by the client brief and put in writing before work begins.
- Audits and reports carrying your agency name
- Technical SEO audits with prioritised fix lists
- On-page SEO reviews and rewrite recommendations
- Local SEO execution including GBP and citations
- Developer-ready implementation notes
- Content gap and intent analysis
- Keyword research in your preferred report format
- Email updates at each stage, all communication through you
Pricing
Per project
Single engagements quoted on scope and turnaround. Suitable for agencies with variable client needs or one-off campaigns.
Monthly retainer
Fixed monthly volume for agencies with recurring client work. Rate and scope put in writing upfront. No minimum term.
How Agencies Use This Service
Digital Marketing Agency
Small agency, three active SEO clients
Needed technical SEO delivery for a client campaign but had no in-house SEO resource. Timeline was tight and the client expected polished, agency-formatted output.
Full technical audit completed within four business days. Prioritised fix list and developer notes delivered in the agency report template.
4 days
Turnaround
Agency presented the audit to their client on schedule. Client approved a follow-on project. No outside involvement was visible at any stage.
Web Design Studio
Design-led studio adding SEO to its offering
Studio wanted to include SEO in client proposals but had no SEO capability in-house. Needed a reliable execution partner without any client-facing involvement.
Ongoing white label arrangement covering on-page audits, local SEO setup, and monthly reporting for four studio clients across different industries.
4
Clients Added
Studio retained all four clients on SEO retainers. SEO revenue added to the business without additional headcount.
Freelance Consultant
Consultant managing six client accounts
Technical work was consuming hours that should have gone to strategy and account management. Delivery quality was inconsistent under the time pressure.
Technical audits and on-page fixes outsourced on a per-project basis. Consultant briefed by email, output returned ready to send under their own name.
15 hrs
Saved Monthly
Consultant reclaimed 15 hours per month. Deliverable quality became consistent. All output went to clients carrying the consultant name only.
Common Questions
Need Reliable SEO Execution for Your Agency?
Send a brief description of the client, what they need, and your timeline. I will confirm whether the scope fits and what the turnaround looks like.
Remote SEO for Australian agencies. Reply within one business day.